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Make a Product Recommendation Quiz

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AI Product Recommendation Quiz Generator
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How to make a product recommendation quiz

  1. Select Your Quiz Type

    Select Product Recommendation Quiz from the Quiz Type drop down. It will preset many options to make the process simple for you.

  2. Craft Your Questions

    Now add 5–8 focused questions that uncover customer preferences. Try and ask questions which best separate buyer intention.

  3. Recommend Products

    Go to the Results tab, click Add Type, and describe each product or service you want to recommend. Assign each answer option and you're good to go.

107 Million+ People Quizzed


Trusted by the biggest sites

Build a Product Recommendation Quiz for Your Store

Guide shoppers to the right products and capture zero‑party data—no code required. With Quiz‑Maker, launch a shoppable quiz that maps answers to products, can add recommended items to cart, and syncs with tools like Shopify, WooCommerce, Klaviyo, and Mailchimp.

Product quiz demo showing recommended items and Add to Cart

See a Product Quiz in Action

See Live Demo
Travel quiz demo recommending destinations based on answers

Plan Your Next Trip

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Capture High‑Intent Leads—Without Friction

Offer value first and ask for email at the end. Answers and contact details are stored as zero‑party data you control. Sync profiles to your CRM or ESP to trigger welcome flows, build segments, and keep recommendations personal across channels.

Personalize Every Shopping Journey

Use branching logic to ask a few smart questions, match responses to SKUs or bundles, and show clear recommendations. Embed the quiz on product, collection, or home pages, connect results to cart, and track what actually drives purchases.

Wine quiz demo matching users to varietals with quick add to cart

Find Your Ideal Wine

See Live Demo
Gift finder quiz recommending products based on recipient and occasion

Find the Perfect Gift

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Gain Actionable Customer Insights

Every response is willingly shared, high‑quality data. Use it to build segments (skin type, style, budget, goals), refine your assortment, and personalize emails or SMS with the exact products each customer is most likely to buy.

Why Create a Product Recommendation Quiz?

  1. Increase Sales & Reduce Cart Abandonment
    Guide shoppers to the right product fast, cut decision fatigue, and let them add picks to cart directly from results.
  2. Improve Customer Satisfaction
    Clear, personalized recommendations build confidence and trust—leading to happier customers and fewer returns.
  3. Collect Zero‑Party Data
    Own the insights customers share and sync them to Klaviyo, Mailchimp, or HubSpot to power targeted campaigns and automated flows.

Product Recommendation Quiz Frequently Asked Questions (FAQs)

Does this work with my ecommerce platform and email tools?

Yes. You can embed your quiz on most websites and storefronts and connect it to popular ecommerce and marketing tools. Use native connectors or Zapier‑style integrations to sync leads, answers, and product selections to your CRM/ESP for follow‑ups and segmentation.

Can I send shoppers straight to the right product or cart?

Yes. Results can link to product or collection pages, and many stores also use cart or bundle links so shoppers can add recommended items with one click. You choose the destination for each outcome, including variant or option pre‑selection where your platform supports it.

Can I capture emails, and who owns the data?

You can collect email (and other fields) before or after results. Responses are zero‑party data—information customers choose to share. You control what is collected, how it’s used, and where it’s stored. You can export, sync, or delete records at any time. Always obtain consent where required by your local laws.

How many questions should I ask?

Keep it short and focused—about 5–8 questions works well for most stores. Ask only what you need to make a confident recommendation (e.g., skin type, goals, budget). Use branching so each shopper sees just the relevant questions.

How do I create and publish a product recommendation quiz?

It’s quick—no code needed:
  1. Choose a template: Start with a product recommendation quiz layout.
  2. Add questions: Write clear, brand‑fit prompts that reveal preferences.
  3. Set outcomes: Create result types that map to products or bundles.
  4. Map logic: Assign answers to outcomes so recommendations are automatic.
  5. Customize & publish: Add images, links, and CTAs; then embed or share the quiz link.
After publishing, connect your email or CRM tools to send personalized follow‑ups based on each shopper’s answers.

Build your product quiz in minutes

Make a Recommendation Quiz Make a Recommendation Quiz

Keep It Short & Sweet

Short quizzes convert better because they reduce friction. Aim for 5–8 essential questions and make each one earn its place. Use a progress bar so people know how far they’ve come, and trim anything that doesn’t change the recommendation. A tight quiz feels fast, keeps momentum, and delivers a result in just a couple of minutes.

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Make It Visual & Engaging

Break up text with images, icons, and swatches so choices are easy to scan. Let users click an image as an answer where it makes sense. Keep copy friendly and concise. Small touches—like a subtle progress indicator or micro‑feedback on selection—make the quiz feel lively without slowing it down.

Ask Simple, Relevant Questions

Start with easy multiple‑choice questions to build momentum. Keep one idea per question and avoid asking for personal info you don’t need. Use branching so people only see what’s relevant to them, and place optional details (like budget or size charts) near the end.

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Personalize Results

Reflect the answers back in the outcome: “Because you chose bold prints and greener shades, we recommend…”. Add a short “Why this” note, plus clear CTAs like Shop Now or Add to Cart. Where helpful, show variants, bundles, or care tips to build confidence in the pick.

Incentivize Completion

If you offer a perk (e.g., free shipping or a first‑order discount), set the expectation up front and deliver it on the results screen and via email. Keep the reward simple, time‑bound, and tied to the recommended products. Make terms clear so users know exactly how to redeem.

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Delay the Email Ask

Ask for email just before showing results, when motivation is highest. Explain the value (“We’ll send your picks and tips”). Offer an optional skip to build trust. Capture consent where required, and tell users how you’ll use their data in plain language.

Test & Optimize

Treat your quiz as an ongoing test. Track completion rate, time to finish, and question‑level drop‑offs. A/B test question order, wording, imagery, and result CTAs. If one step causes outsized exits, simplify it and retest. Continuous tweaks compound into better completion and more revenue.

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Stay On-Brand

Match your site’s colors, fonts, and voice so the experience feels native. Keep contrast strong for readability, add alt text to images, and ensure buttons are easy to tap on mobile. A consistent, accessible experience builds trust—and trust lifts clicks and conversions.

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