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Are You a Master Marketer?

Are you ready to market successfully in the coming decade?
Let's find out!
extra-mile-marketing-logo-black-transparent-royal
Are you ready to market successfully in the coming decade?
Let's find out!
extra-mile-marketing-logo-black-transparent-royal
First thing's first, how confident are you in your marketing abilities?
2000-ready
2010-ready
2020-ready
Your team is creating a social media strategy, but one team-member is stuck in the 2000s (and probably still uses MySpace). Which one?
Melissa: “Let's show off our industry knowledge with links to blogs and new research"
Jennifer: “This is a sales opportunity, let's post our products and pricing"
Mark: “We should invest in quality video content"
Dana: "I'll post a daily story to keep followers invested in our brand"
EMMA'S PRO TIP: Keep social media social! Listen and engage with customers. If you just try to sell, you'll get an...
Unfollow
EMMA'S PRO TIP: Keep social media social! Listen and engage with customers. If you just try to sell, you'll get an...
Unfollow
Now you've been asked to beef up your website's SEO. You've chosen relevant keywords, but how do you apply them without revealing that you had frosted tips well into 2002?
Add the keywords as many times as possible to my website’s content
List all my keywords back-to-back in my website’s meta description
Place keywords throughout my site in content, titles, header tags, and URLs
Type keywords using only Microsoft Office fonts
EMMA'S PRO TIP: Search engines no longer use meta descriptions to index website pages, so use this space to speak to actual prospects. Let them know exactly what they’ll find on your site!
Who the heck are you
EMMA'S PRO TIP: Search engines no longer use meta descriptions to index website pages, so use this space to speak to actual prospects. Let them know exactly what they’ll find on your site!
Who the heck are you
Last question: you're executing an email campaign for a networking event. Which subject line DOESN’T scream, "I listen to Nirvana on my walkman while wearing ripped jeans"?
JOIN OUR EXCLUSIVE EVENT FOR #BOUGIE MILLENNIAL
Connect with pros just like you
invite: you have been selected. please confirm your interest.
We have planned a special event and would like to extend an invitation to you, if you are interested please read this email for more information, if you have time.
EMMA'S PRO TIP: An all-caps subject line hurts response rates by 30% (Boomerang), and the least effective words to use in an email subject line are “assistance”, “speaker”, “press”, “social”, “invite”, “join”, and “confirm” (Mashable).
Tom Hanks email
EMMA'S PRO TIP: An all-caps subject line hurts response rates by 30% (Boomerang), and the least effective words to use in an email subject line are “assistance”, “speaker”, “press”, “social”, “invite”, “join”, and “confirm” (Mashable).
Tom Hanks email
Email Prompt
Thanks for taking the quiz! Fill out the box below and we'll send you our exclusive Ebook:
9 Outdated Best Practices in B2B Marketing
(and how to evolve by 2020)
 
Or visit our website to download the eBook:
http://extramilemarketing.com/2020-ready 
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